Welcome to Shu-Name-It! Boot iD and Custom Shoe Personalisation!

You’ve arrived at the right place for all you personalised sporting shoe iD, sporting equipment and merchandise embroidery requirements.

Whether you are an individual seeking to have your special shoes customised with your own unique iD or a large sporting club looking to have your club merchandise embroidered with your own unique brand, here at Shu-Name-It! we can provide you with many embroidery options to cover a wide range of items. Our latest high tech equipment is set up to handle any size order … even hard to do one off items most shy away from, like a golf bag or similar.

 Pick – Pick Your Boot iD

Pay – Pay For Your Order

Post – Post Your Shoes

Our Work

Boot iD and Shoe Personalisation from as little as $30.00!

For all personalisation options and full pricing details, please see our Prices page.

All Boot iD Personalisation Prices are per pair of shoes.

Order Now

At Shu-Name-It! … just like our name says, we specialise in custom personalisation iD on most types of boots and shoes used for sport, fitness and fun. We can custom embroider your special sporting boots and shoes for you with a combination of your name, nickname or initials, a playing number or country flag using our state of the art European embroidery machines and specialised equipment. We promise professional quality results with fast turnaround times and value for money.

Let us deliver the customised look you are seeking, mixed with maximum IMPACT and STYLE for a truly lasting stand out design!

Sporting shoe / boot iD can even be coined today as now becoming somewhat of a fashion statement item, bringing the once ordinary to now being the extraordinary! It is truly amazing the reaction and happiness that this brings. We see it every day when customers collect their items. The satisfied smiles on their faces tell the story … Our shoe iD service will noticeably enhance the appearance of your shoes and make them undeniably Sh-unique!

Take YOUR game to the next level … look just like the elite professionals!

Are you wanting to make YOUR shoes look just like your idols do, or have your name and number, nickname, a flag or even the name(s) of loved ones on your shoes? All this is now very easily within reach! Whether you are a professional competing at club or even at international level, or you are as most players are here in Australia today, a weekend amateur playing sport at grass roots, now YOU can also bring that extra special – individual touch, motivation and pride to YOUR game.

With Shu-Name-It! now all this and much more, is possible!

Roo and the Shu-Name-It! Team invite you to visit our Gallery to see some of the various personalisation options available that we have done previously for our many happy customers. We are confident you will be very excited to wear your special sporting shoes and proudly show them off after you have your unique boot iD order processed for you by our expert team!


Thank you so much for making my husbands 200th game memorable. Love the boots! Exceptional service and quality workmanship! Fulfilled a 2 day turn around for a last minute request with no hassle. Very helpful and easy, pleasant communication. Would HIGHLY recommend!

Sarah, Townsville

Fantastic product and the service was second to none. Have had something similar done in England but no where near the quality or as fast. Would recommend this to anyone in any sport or walk of life.

Jenny, Redcliffe

So happy with our girls futsal boots. Russ had them done in a day. Definitely recommend this business for that special touch!

Kylie, Brisbane

We have used the services of Shu Name It many times now and have been extremely happy with the service and end product. The nicest people to deal with too and very professional. Will be using them a lot in the future.

Lyn, North Lakes

Top quality best of the best! You’ve done a killer job! Thank you so much!

Alex, Brisbane

Great service. Will be recommending to everyone.

Adam, Brisbane

Love the awesome personalisation on my new Nike Hypervenoms. Highly recommended. You won’t be disappointed!!

Jackson, North Lakes